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Wednesday, January 8, 2014
Don't Think of a Cleantech Elephant
Don’t think of an elephant. No, really, don’t think of an elephant. Whatever you do,do not think of an elephant.
What are you thinking of now? Can you get that picture of an elephant out of your mind? If you can, you’re a stronger man or woman than I.
I have an elephant in mind now. It’s an elephant called “Cleantech Crash,” a much-discussed 60 Minutes segment that’s being called everything from a "hit job" to a "debacle" to "Dumb & Dumber Part 3." It has the blogosphere livid, and rightly so. After all, a lot of people watch 60 Minutes. And those people are going to get a very wrong idea about solar power and other forms of “cleantech.”